1. Home
  2. Privacy Policy
Your privacy

Privacy Policy

This policy explains what information Toof Family Dental collects through this website, our forms, phone calls, text messages and emails, how we use it, and the choices you have.

This policy applies to this website and is effective as of the date it was posted here.

We keep this simple: we collect only what we need to answer your questions, schedule visits and take care of you and your family. We do not sell your personal information.

01Who we are

Toof Family Dental ("Toof," "we," "us" or "our") is a friendly family dental practice for kids and adults. We are a mobile practice that comes to our patients' locations in Catonsville, Ellicott City, Arbutus, Halethorpe and the surrounding Baltimore County, Maryland area.

This policy covers information collected through this website and through the calls, texts and emails that come from it. By using this website or contacting us, you agree to the practices described here.

02Information we collect

Information you give us

When you fill out a contact or appointment request form, call us, text us or email us, you may share:

  • Your name, phone number and email address
  • The address or town where you would like us to come for a visit
  • The reason for your visit and any message or details you choose to include
  • Your communication preferences, including whether you agree to receive text messages

Please keep website messages brief. Our website forms are for scheduling and general questions. Please do not include detailed medical or dental history, insurance numbers or other sensitive health details in a form or text. We will collect what we need securely once you are our patient.

Information collected automatically

When you visit the website, some information is collected automatically by our website platform and analytics tools, such as:

  • Your IP address, browser type, device type and general location (city or region)
  • Pages you view, how long you stay, and the website or ad that brought you here
  • Whether you clicked a phone number, button or link

Call and text records

Our phone and texting system keeps basic records of calls and messages, such as the phone number, date, time, length of a call and the content of text messages, so we can follow up and keep track of your requests.

03How we use your information

  • To answer your questions and respond to appointment requests
  • To schedule, confirm and remind you about visits, including where and when we will arrive
  • To send follow-up messages related to your care or your request
  • To send occasional updates or offers, only if you have agreed to receive them
  • To understand how people use our website so we can improve it
  • To protect our website and business, prevent fraud and meet legal obligations

04Text messages (SMS)

If you give us your mobile number and agree to receive texts (for example, by checking a consent box on a website form or texting us first), Toof Family Dental may send you text messages about your request, appointment scheduling, confirmations, reminders and follow-ups. If you separately agree to marketing messages, we may also send occasional offers or updates.

Message frequency varies. Message and data rates may apply.

Reply STOP at any time to stop receiving text messages. Reply HELP for help, or call us at (443) 374-7683.

Agreeing to receive texts is not a condition of receiving care or making a purchase.

  • After you reply STOP, we will send one message confirming that you have been unsubscribed. You can opt back in by texting START or by contacting us.
  • Mobile carriers are not responsible for delayed or undelivered messages.
  • We do not sell, rent or share your mobile number or text messaging consent with third parties or affiliates for their own marketing purposes. Text messaging opt-in data and consent are never shared with anyone except the service providers that help us send messages.

05Phone calls and email

Phone calls

Calls to our number are handled through a business phone platform that logs call details so we can return missed calls and keep track of requests. Maryland law requires consent from everyone on a call before it is recorded. If a call is ever recorded, we will let you know at the start of the call.

Email

If you email us or give us your email address, we will use it to reply and to send information related to your request or visit. If you agree to receive email updates, every marketing email will include a way to unsubscribe.

06Cookies and analytics

Our website uses cookies and similar technologies. Cookies are small files stored in your browser that help the website work properly, remember your preferences and show us which pages are helpful.

We may use analytics services, such as Google Analytics, to understand overall website traffic. These services may use their own cookies and receive information about your visit under their own privacy policies. If we run online ads, the ad platforms may also use cookies to measure whether an ad led to a visit or a call.

You can block or delete cookies in your browser settings, and you can opt out of Google Analytics with Google's browser add-on. Some parts of the website may not work as well with cookies turned off.

07How we share information

We do not sell your personal information. We share it only in these limited situations:

  • Service providers. Companies that help us run the business, such as our website, form, phone, texting and customer communication platform (LeadConnector, powered by HighLevel), email providers, analytics tools and scheduling software. They may use your information only to provide services to us.
  • Legal reasons. When required by law, court order or government request, or to protect the rights, property or safety of our patients, our business or others.
  • Business changes. If the practice is sold, merged or transferred, your information may be transferred as part of that transaction and will remain protected by this policy.
  • With your permission. Any other time you ask us to or agree that we may.

08Patient health information

Once you become a patient, your dental and health records are protected under federal law (HIPAA) and Maryland law. How we use and protect that information is described in our separate Notice of Privacy Practices, which we provide to patients and which you may request at any time by calling (443) 374-7683.

This website Privacy Policy covers general website, form, call, text and email information. If the two ever differ for your patient records, the Notice of Privacy Practices applies.

09Keeping your information safe

We use reasonable administrative, technical and physical safeguards to protect your information, and we limit access to people and providers who need it. No website, internet transmission or electronic storage is completely secure, so we cannot promise absolute security.

We keep information only as long as we need it for the purposes in this policy, or as long as the law requires us to keep it, and then we delete or securely dispose of it.

10Your choices

  • Texts: reply STOP to any message to opt out.
  • Emails: use the unsubscribe link in any marketing email.
  • Cookies: adjust your browser settings to block or delete them.
  • Your information: you can ask us what personal information we have about you, ask us to correct it, or ask us to delete it, unless we are required to keep it (for example, patient records).

To make a request, call us at (443) 374-7683 or reach out through our contact page. We may need to confirm your identity before we act on a request.

11Children's privacy

We proudly care for kids, but this website is meant to be used by parents, guardians and adults. We do not knowingly collect personal information online directly from children under 13. Parents and guardians should submit any requests on their child's behalf. If you believe a child has sent us personal information through the website, please contact us and we will delete it.

12Outside links and changes to this policy

Our website may link to other websites, such as maps or social media. We are not responsible for their content or privacy practices, so please review their policies.

We may update this policy from time to time. When we do, we will post the new version on this page. Continuing to use the website after changes are posted means you accept the updated policy.

13Contact us

Questions about this policy or how we handle your information? We are happy to help.

Call or text(443) 374-7683
Send a messageContact page

Office hours: Monday to Friday, 8am to 5pm, and Saturday, 9am to 1pm.

Gentle dental care that comes to you.

Questions, a new patient exam or a dental emergency? Call or text Toof Family Dental and we will find a time that works for your family.